Wieden+Kennedy

I went to see Arter and Phillipa today. Sadly phillipa had a dentist appointment so I didn't get to meet her but Arter took me out of the agency for a coffee which was pretty sweet for a book crit!

Meeting a fellow graduate from Lincoln University who has made it into the industry is always great. Gives you a much better connection during the book crit that lasts way longer .. 2 whole hours.

Arter gave me some great advice to tweak my protfolio ready for the next visit with Joris + Jason. His favorite was the RNLI bottle and WWF campaign which reflected ideas that he and phillipa were coming up with for WWF too. Looking forward to going back!